GAN Limited announced Thursday it has reached an agreement to obtain exclusive online rights to all current and future Incredible Technologies online games, which could grow to 110-plus games.
Based in Illinois, Incredible Technologies is a designer and manufacturer of U.S. electronic gaming machines. Its games include evergreen slot machines such as Crazy Money and Money Rain. Those are present on the majority of retail casino gaming floors across America and available online in New Jersey since 2014 and 2016, respectively.
“We welcome this partnership with Incredible Technologies as another validation of our market-leading presence in the regulated intra-State markets of America,” Jeff Berman, chief commercial officer of GAN, said in a news release. “Today’s announcement is another exciting step toward building upon our strategy of establishing exclusive online access rights to the most popular retail U.S. slot games.”
“Few content providers in the U.S. market have established a reputation for innovation and creativity as well as the operational excellence of Incredible Technologies. The popularity of IT’s slot games, including the player-favorite Ultra Rush themes, will be a critical addition to our portfolio as we commit ourselves to become a leading provider of exclusive online content.”
’Drivers of the US iGaming Market’
GAN, based in Irvine, California, is a business-to-business supplier of internet gambling software-as-a-service solutions to U.S. land-based casinos. GAN said it will immediately begin receiving online content licensing fees from Incredible Technologies’ existing New Jersey online slots.
“Our partnership with a proven and premier partner like GAN advances the online U.S. distribution of our leading portfolio of gaming content. Since our company’s founding, we have been committed to creating innovative and exciting ways to engage players with new technologies and capabilities,” Daymon Ruttenberg, senior vice president of gaming at Incredible Technologies, said in the release. “We know that GAN shares this commitment, and we look forward to bringing new online experiences to our players through GAN’s extensive online distribution network. Together, we will be drivers of the U.S. iGaming market as it continues to grow.”
IT is the largest U.S. manufacturer of coin-operated video games, the release said. Its flagship game, Golden Tee Golf, is recognized as the most successful pay-to-play video game in history.
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First published on: Gambling.com